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What is Customer Management?
The Plimmer Group's definition of customer management is the art and science of customer acquisition and long-term retention. This includes order management, order fulfillment, and customer care. Optimizing this relationship includes a critical focus on thoughtful innovation to increase long-term value while maintaining customer loyalty profitably.
The Plimmer Group consultants have had extensive experience in crafting strategies to effectively manage your customer or member base. They know the tools, resources, and techniques that cultivate the customer relationships that directly impact your bottom line. We bring years of experience and our network of resources to help you analyze, problem solve, and improve your supply chain to create strategies that work.