​​Customer Management Consulting

Smart      Sensible      Strategies


PHONE:  515-360-3084 

CONTACT:  tplimmer@theplimmergroup.com  ​                     © 2018 The Plimmer Group LLC.  All Rights Reserved     

AUDIENCE MANAGEMENT


Your audience is the lifeblood of your organization. Our team's background with many publishers provides you with the expertise to help acquire, retain, and cultivate the most important asset your organization has - audience. Below are the broad range of services that we provide in this area:

  • Create an overall acquisition and retention strategy
  • Review and optimize current acquisition and retention programs
  • Review and optimize social media campaigns
  • Perform financial modeling of current programs
  • Develop strategic plans to expand marketing channels
  • Ensure appropriate response reporting on all campaigns


The Plimmer Group consultants are an effective solution to augment an in-house circulation and fulfillment department. Our team can provide consultation to in-house staff, directly manage these processes and/or work with an existing outside provider to ensure optimum development and retention in coordination with excellent service and expense structure.